Content Analysis
This module is concerned with
classical content analysis, which is an approach to text analysis that
is distinctly quantitative and scientific in style. In content analysis
(regardless of how the codes were obtained in the first place) you have a set codebook that lists of all the
codes and their meanings, which is used to guide the coding. Typically,
the coding is done by several coders who are unfamiliar with the
specifics of the research objectives.
Topics
Handouts
Resources
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Readings
- Krippendorf, K. 1980. Content Analysis: An
Introduction to its Methodology. Beverly Hills, CA: Sage
Publications. (entire book)
- Jehn, Karen "Ettie". 1997.
A
qualitative analysis of conflict types and dimensions in organizational
groups. Administrative Science Quarterly 42: 530-557. [^pdf]
- Gersick, Bartunek & Dutton.
2000. Learning from Academia: The importance of relationships in
professional life. Academy of Management Journal 43(6):
1026-1044. [^pdf],
- Jang, H. & G.A. Barnett, "Cultural Differences in
Organizational Communication: A Semantic Network Analysis,"
Bulletin de Methodologie Sociologique, 44, 31-59, 1994 [PDF]
Links
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Bibliography
- Roberts. Text Analysis for the Social Sciences
- Cohen, Jacob. 1960 A coefficient of
agreement for nominal scales. Education and psychological
measurement 20:37-48. Cohen's alpha (kappa). Classic
formula.
- Cohen, Jacob. 1968 Weighted Kappa:
Nominal scale agreement with provision for scaled
disagreement or partial credit. Psychological Bulletin
70(4):213-220. Allows for some inter-coder disagreements.
- William Evans (1996) "Computer-Supported
Content Analysis: Trends, Tools and Techniques." Social
Science Computer Review 14,3:269-279
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Hruschka, Daniel. Reliability in Coding Open-Ended Data:
Lessons Learned from HIV Behavioral Research [pdf]
- Mitchell, Sandra K.1979 Interobserver
agreement, reliability, and generizability of data collected
in observational studies. Psychological Bulletin
86:376-390
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Nolan & Ryan. (n.d.).
Fear and Loathing at the Cinemaplex: Gender
Differences in Descriptions and Perceptions of Slasher Films
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How to Use a Codebook, from Princeton University
Inter-University
Consortium for Political and Social Research (ICPSR)
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Schrodt, Philip A. and Deborah J. Gerner. 1994.
"Validity Assessment of a Machine-Coded Event Data Set for the
Middle East, 1982-1992." American Journal of Political Science
38:825-854.
Software
Send mail to
sborgatti@uky.edu with
questions or comments about this web site. Copyright © 2008
by Steve Borgatti. Last modified:
08/11/09.
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