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Class Presentations


Class members present the research they've been working on all semester. Here is the list of presentations.

 

Time Authors Title
2-2:30pm Rachel Payment Type and Promotions as Determinants of Customer Value
2:30-3pm James & Josh Likert scale VS non-compensatory heuristic in predicting purchase intentions
3-3:30pm Liang Chen Are Switching and Retaining Customers Different: an Empirical Study in Chinese Mobile Communication Industry
3:30-4pm Andrew Efficiency and Value of ACH in Supply Chains
4-4:30pm Pei Xu State of the Smartphone Ecosystem
4:30-5pm Lijuan Wu Assessing the shape of variable weighting function

 

 

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